I’ve had the pleasure to work on multiple projects with Strengeplukk over the last five years. We created branding that visually represented their repertoire and on stage presence / attire: clean and classic rather than trad-bluegrass. The concept is based around the iconic Norwegian geography—consisting of many a fjord—and the abstraction of acoustic instruments and strings. We’ve implemented their brand throughout their social media, website, and for the design of their 2023 album release.